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Programming/Marketing Manager - Shockwave
Do you like to play games? Are you passionate about the internet and digital media in all forms? Do you do most of your shopping online? Have you ever been bitten by a virtual vampire? If you answered yes (or a strong maybe) to all of these questions, then Shockwave.com may be the place for you.
Shockwave.com is a leading destination for online & downloadable games that offers free-to-play (advertiser supported), and premium games (purchased by consumers). We are seeking a Programming/Marketing Manager to oversee daily programming and other player touch points (e-mail/newsletters, partner sites, house ads). This person will also serve as the editorial voice for the site - advising strategy and writing copy for new initiatives and existing products. To be successful in this position you must be able to mix editorial creativity with strong organizational skills - managing day-to-day work while participating in (or leading) multiple longer-term projects, meeting firm deadlines and working across multiple departments. The ideal candidate is passionate, driven and looking for a significant growth opportunity.
Broad knowledge of online programming/marketing, project management and reporting is required. Experience in entertainment and/or casual gaming is a plus. This full-time position will be based in downtown San Francisco and report to the Senior Director of Product & Programming.
Core Responsibilities Include:
- Schedule and execute daily programming on the Shockwave.com site
- Manage all e-mail communication to members, including weekly newsletters
- Oversee all new and existing programming-related projects
- Compile performance reports on programming activities and proactively refine approach based on this data
- Inform content acquisition strategy by being the expert on what our members are engaging with
- Balance multiple promotional priorities - make sure all business objectives are being supported appropriately
- Manage internal house ads from conception through trafficking. Responsible for analyzing and optimizing house ads to increase exposure for games and other initiatives
- Create thematic programming packages to drive new interest in games and features
- Maintain and build relationships with third-party gaming and game-related sites and lead viral gaming initiatives
- Serve as a visible leader among the Shockwave.com community - engaging our members to provide feedback, get involved in features, play new games, etc
- Play a lot of games! (yes, that is part of your job)
Successful candidates for this position will have:
- Excellent written and verbal communication skills
- Must be highly organized and capable of managing multiple projects
- High level of proficiency in Microsoft Excel, Word, and PowerPoint
- Comfortable running reports from various internal and external source
- High level of experience in writing promotional/advertising copy
- 3-5 years experience in one or more of the following areas:
- editorial
- email marketing
- online marketing
- project management
- Strong creative knowledge of consumer marketing and the ability to communicate that clearly to designers
- Gaming experience is a plus
To apply for this position, please submit your resume and a brief letter of introduction, highlighting relevant experience to: marketing@shockwave.com. Please put Programming/Marketing Manager in the subject line of your email. Qualified candidates will be contacted for further information.
